The Web3 Pivot Playbook: How to Pivot a Web3 Company
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The author is interviewed on NYSE TV · Nasdaq · CNBC TV18 · Forbes Councils
The Web3 Pivot Playbook: How to Pivot a Web3 Company is a book by Nitin Kumar for Web3 founders, boards and investors, coming soon in print.
The book teaches its pivot method in six steps: diagnose, score and decide, fund, tell, execute inside Web3, and leave or wind down. Its 22 chapters rest on a casebook of 189 Web3 decisions made between 2018 and 2026, in which half of the 148 pivots that stayed inside crypto reached paying demand and 30% collected at least $1 million in fees. The chapter titles state the rules the cases taught, among them “The Token Is the Last Thing to Change” and “Fund the Pivot in Dollars”.
Nitin Kumar co-founded zbyte, a Web3 platform company, in 2021, and one chapter covers why its pivot failed: zbyte launched the token before customers could fund the pivot.
The evidence behind every number is free now in Web3 Pivot Research, a 450-page PDF with the casebook and the census of leavers as CSV files. For the same pivot method on any startup, read The Startup Pivot Playbook.
Nothing in the book is investment, legal or tax advice.
Coming soon in print
The paperback is not on sale yet. The research behind every number in the book is free now: 189 coded Web3 cases, the market data and the board tools.
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